Carrie owns a gardening store and uses a website to promote all the products she sells. A user saw a Google Search ad for one of her products. What might the user have been doing? Reveal Answer »
You want to improve the relevance of an ad with a particular set of keywords. The goal is to increase the ad rank of the ad so it gets more exposure. What action should improve the ad relevance? Reveal Answer »
What is the minimum number of users a remarketing list must have before being used with a Remarketing List for Search Ads campaign? Reveal Answer »
Michael built a high-quality ad with an excellent keyword list. He’s disappointed the ad isn’t being shown as much as he’d like. What’s a likely reason for his ad not being frequently displayed? Reveal Answer »
In-market audiences allow the opportunity to specifically identify what kind of user? Reveal Answer »
Jim has created a Google Search ad with a bid of $5. Two other advertisers in an auction have bids of $2.50 and $2. How much would Jim pay for the first spot in the auction? Reveal Answer »
Your client, Vince’s Veggies, wants to increase downloads of their popular recipe printouts. You suggest they create ad groups based on the cooking categories that appear on their website. What will they need to create in their first Google Search Ad group? (Choose two.) Reveal Answer »
You’d like to improve an ad’s perceived quality during an ad auction. What aspect of the ad will be most beneficial for you to work on? Reveal Answer »