Why should campaigns with different marketing objectives be separated into different Performance Planner plans? Reveal Answer »
Which group would you be able to reach with a Google Display campaign using demographic targeting? Reveal Answer »
Kevin is determining which Google Display Ads format to use, and choosing between efficiency and control. Match the ad he’s creating to the appropriate ad format option. Reveal Answer »
Google Display ads lets advertisers upload their own ads to the system, allowing advertisers greater control over the look and feel of their messaging. What are the two types of uploaded ads? Reveal Answer »
Diana is running a successful remarketing campaign. She wants to expand her reach with other targeting options. While creating a new Google Ads Display campaign with the “Influence consideration” marketing objective, she chooses Similar Audiences as her targeting option. What information is used to identify Similar Audiences? Reveal Answer »